Case Study: Optimized Website Experience Drives Holiday Revenues for Clarks

In addition to being able to quickly implement Yottaa's cloud-based solution — the implementation took eight days, and was finished just in time for the start of the fourth quarter — Clarks was attracted to the personalization capabilities it offered. The retailer wanted to improve its engagement metrics (e.g., time spent on site, pages viewed per visit) and sales, and believed presenting personalized shopping experiences would help it accomplish that.