Ops & Fulfillment: The latest techniques in multichannel upselling, warehouse advancements and returns processing

By Liz Kislik

Here’s the modern-day twist: Your customer is online shopping the site during the phone call. How can you take advantage of this multichannel experience to add value in a new way? Naturally, this is going to happen more and more frequently, so it makes sense to approach the process strategically.

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