The Coming Web Revolution
Open content and open apps are in your future.
Big changes are afoot online. It’s still early, but I see two trends that will impact online marketing: 1) the sharing of content and 2) the sharing of applications.
These two trends haven’t fully arrived, and so they don’t have well-established names yet. But their early glimmers are visible today in the growth of really simple syndication (RSS) and the growing popularity of Web service application programming interfaces (APIs).
- Companies:
- The Rimm-Kaufman Group
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