Case Study: Online Video Yields Increased Conversions for Really Good Stuff

While Invodo handles the bulk of the production work for RGS’s product videos, the retailer is actively involved in the process. Preston and a senior-level product marketing representative from RGS attend the tapings to make sure its products are being set up and operated correctly. They review the videos’ scripts as well. But in the end, farming out video production and post-production work has saved RGS a lot of time and money.