On the Web, Show Prospects You’re a Real Company; Not Simply a Fly-by-Night

Below, I rated five catalogers’ Web sites on the job they do in explaining who they are, what they’re about, where they’re located and how to contact them. And what the heck, it’s back-to-school time so I even gave each a little grade. Once you finish reading this, I encourage you to see the assorted links for yourself, click on the “Submit a Comment” link on this page and let me know if you agree or disagree — and if any other catalogers come to mind that might be worth reviewing in a next go-round.