On the Web, Show Prospects You’re a Real Company; Not Simply a Fly-by-Night

All in all, I was gratified to see that once again, catalogers seem to handle this the best. I won’t review the so-called fly-by-nights that I’ve found that aren’t traditional catalogers here, but having done assorted Google searches for products I’ve sought for myself, I can tell you that many Web-based companies choose not to do this. As a result, I’ve often found myself looking elsewhere till I could find companies I was comfortable doling out my credit card number to.