On Cybersquatting, Product Safety and Trademark Protection

Such a scenario is notably possible in such high-growth economies as China and other Southeast Asian countries. The key to avoiding this dilemma is developing a plan for managing valuable trademarks. Protection should be obtained not only in countries where you’re engaged in marketing activities, but also in those countries where you source product. U.S. retailers can take advantage of opportunities for multijurisdictional registrations, such as the Community trade mark, which covers all the nations in the European Union. In addition, the U.S. is now party to a treaty that enables U.S. trademark registrations to be filed simultaneously, for an additional fee, in a number of other jurisdictions. — George S. Isaacson