November’s A chat with Ashton Harrison, founder, president/CEO, Shades of Light

CS: How long did it take for you to turn a profit with the catalog?
AH: It took probably five years. Working with Philip helped with the profitability piece.

CS: What’s the biggest business mistake you made, and how did you deal with it?
AH: Hiring the wrong people and then not reacting quickly enough. I let them go but they had done a lot of damage to company sales and morale.