Norm Thompson proves that—contrary to popular belief—environmental sustainability and sound fiscal practices can go hand-in-hand

By Reported Donna Loyle

To encourage idea-generation, Emrick and Jewett instituted a quarterly awards program, the Mobius Awards, to recognize employees who devise creative sustainability projects that also help improve the company’s bottom line. “Winning a Mobius is very prestigious in our company,” says Jewett.

These and other sustainability programs have not gone unnoticed in the business world. Norm Thompson was awarded the Robert Rodale Environmental Mailer of the Year in 2000 and 2001, presented by The Direct Marketing Association and administered by the U.S. Conference of Mayors. Also, the State of Oregon and City of Portland asked Emrick and his staff to consult with agencies such as the Port of Portland and the Portland Public School District to help administrators implement their own sustainability actions.