Nine Catalog Management Mistakes to Avoid

7. Pursue too many things at once. For example, I know a cataloger who thinks growth will come from having multiple catalog titles. While this often is true, it’s best to focus on those catalog titles that will yield the greatest return.

Maximize your existing titles before starting new ones. It’s always best to put your valuable labor resources and precious dollars in what works before you try other things. Remember: Focus is key.