PDF for Print, Proofing and More
New opportunities in digital workflow and proofing offer competitive advantages to catalogers.
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First, there was technological support. Banta helped Shade Tree specify the type of digital-proofing technology best suited for its requirements (in this case, a Fuji PictroProof), and Banta reps worked on the merchant’s site to integrate the technology with the catalog designer’s workstation.
Next, Banta helped the company to accurately predict the new costs associated with proofing. And, as Tarin recalls, “We were able to implement some time-saving steps that actually make the production of proofs less work for our designer than in the past.”
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Gretchen Peck
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