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One of Banta’s clients is Shade Tree Powersports, a Middlefield, OH-based, multichannel marketer of snowmobiles, motorcycles, and other motorized sports gear. Like many in the catalog business today, Heidi Tarin, marketing specialist, has a full plate of responsibilities, including marketing operations, dealer development, consumer shows and catalog coordination. One of her team’s challenges was to streamline the catalog production workflow as the company added more titles to its stable of publications.