Case Study: Netshoes Kicks Off World Cup 2010 Shopping Season With Personalized Online Customer Experience

“We've really come to rely on how the Baynote system is able to anticipate trends and automatically display the most popular and soon-to-be-hit items,” said Pedro Reiss, e-commerce director for Netshoes’ partner agency, F.biz. “And during a heavy shopping season like World Cup, where we have specific search campaigns targeting Brazilian team fans, we also like the platform’s powerful expert-controlled merchandising capabilities.”