Case Study: Netshoes Kicks Off World Cup 2010 Shopping Season With Personalized Online Customer Experience

"The results with Baynote were immediate and far-reaching," said Marcio Kumruian, CEO and founder of Netshoes in a company press release. “The increased conversion rate continues to contribute significantly to Netshoes’ bottom line, and we’re really well positioned to take advantage of the influx of Brazilian National team fans coming to our site this World Cup season."