Neiman Marcus Focusing on Omnichannel Strategy

As for omnichannel initiatives, Katz said, “customers love to shop Neiman Marcus from anywhere in the world, in stores and via e-commerce or with our call-center representatives, and we will continue to improve our ability to get the right items to them conveniently and with a full-service model.” In addition, Katz said the company has recently appointed a senior vice president whose sole focus is on implementing omnichannel strategies.