Movies Unlimited: Focus on Niche Cataloging
Movies Unlimited continually reaps the benefits of sound marketing and fulfillment basics.
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Movies Unlimited gives its customers a reason to shop by mail rather than retail. That USP, coupled with solid catalog basics — from creative to back end fulfillment — keeps the merchant pulling solid growth figures in what for many is a challenging catalog market.
The Golden Age of Hollywood
Movies Unlimited’s marketing strategy centers on its ability to tap into a movie lover’s sense of nostalgia.
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- Movies Unlimited
Lisa Yorgey Lester
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