Millions of details must be met to run your business; a vendor RFP can help ensure they happen right and on time

By Melissa Sepos

After just a single day working with a fulfillment consultant from Kuipers & Co., Fairytale Brownies realized it had more leverage with its vendors than it imagined and

needed to use it to become more efficient.

“It opened our eyes to the fact that we could demand levels of service. In the past, we took what we could get,” says Kravetz. “It took a certain volume before vendors paid attention.”