Merchandise Spotlight: Down Comforters

“In some cases, the comforters don’t look any bigger than the blankets,” laments Padgitt. “You’d expect the comforter to look bigger than the blanket. The other thing that is puzzling is that the blanket costs more than the comforter. These things make the customer take pause. They think, ‘It must be a really skinny comforter,’ and then look somewhere else.”