Merchandise Spotlight: Books

By Denny Hatch

Bas Bleu Inc. is a full-color slim-jim (as in the late J. Peterman catalog) and offers not only books but gifts as well (“Carpe Diem” key rings, Shakespeare bust/bookend, die-cut cardboard napkin rings with quotes from Dorothy Parker or Oscar Wilde, and gargoyle refrigerator magnets).

For Catalogers to Consider

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Denny Hatch Author's page

Denny Hatch is the author of six books on marketing and four novels, and is a direct marketing writer, designer and consultant. His latest book is “Write Everything Right!” Visit him at dennyhatch.com.