Merchandise Spotlight: Aqua Golf

If players have watched golf on television and seen the course, they will want to simulate this experience at home.

Alsto’s

Headline: Aqua Golf. It’s a golfer’s fantasy island!

Spin: Focuses on the tough shot.

Alsto’s copy reads, “Enjoy one of the most exciting shots, hitting the ball over the water, to your own floating island green.” For the golfers who wish they had their own course and are bored of the putting greens, this copy hits home by tapping into fantasy. It entices the golfer who wants to spice up his/her practice routine by emphasizing how the over-the-water shot is one of the most exciting shots in golf, and now can be practiced at home.