Merchandise: Children’s Furnishings Catch On

Home Furnishings: Catalog Magnet

According to data released in 1999 by Banc of America Securities, consumers spend an average of $1,215 per household annually for home furnishings; 46 percent of that figure is on furniture. Housewares comprise the largest segment of total furniture sales, 25 percent, and is among the fastest growing segments of the industry.