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The first on the spin-off scene was Neiman Marcus Child. In September 1998, the upscale cataloger/retailer sent its first catalog to 1 million customers in its housefile. On the edge of the child-merchandise wave, Neiman Marcus’ spin-off came from identifying its customers’ desire for upscale furnishings and linens for their children.
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- Companies:
- Company Kids
- Pottery Barn Kids
Melissa Sepos
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