Measuring Profitability Through Square-Inch Analysis: An Updated Approach
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Jim Coogan
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4. The best products should get the best real estate. Are you giving your best real estate to the best-selling categories?
5. Are product categories being ranked by sales or profit?
6. Is there a second tier of products that can be profitable when listed on the Web but don’t meet the threshold to be included in the catalog? Are there items or categories that can be included in the catalog seasonally or less often than every catalog?
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- People:
- Jim Coogan
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- Santa Fe, N.M.
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Jim Coogan
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