Measuring the Impact of Mail Pooling and Co-Mailing on Cost Savings, Part 2 of 2
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Jim Coogan
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7. Do you deliver the mail into the postal system, or do you use a consolidator?
Dig into your printer’s potential for postal savings through mail pooling, co-mailing and co-binding. It’s going to take some work on your end to sort out the differences between printers and how their different programs translate into bottom-line dollars. But it’s worth it. Finding the lowest postage may be the biggest cost savings you realize this year.
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