Measuring the Impact of Mail Pooling and Co-Mailing on Catalog Postage Costs, Part 1 of 2

1. Weekly destination-entry, drop-ship mail pools. Catalogers bind and address the books themselves. Then their mail is combined on trucks shipping to bulk mail centers (BMCs) and sectional center facilities (SCFs) to realize destination-entry postal discounts.

2. Co-bind pools handle the mailing of streams for multiple customers. Combine them into one; then all the participants are bound and addressed on the same binding line.