How to Expertly Evaluate Your Campaign Results
Matchbacks are a must in this multichannel world.
By
John Lenser
and Fatemeh Khatibloo
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
Traditionally, most unknown response tends to come disproportionately from one’s own buyer file, unless during the order-entry process the system automatically adds a key code to known customers. If key codes are applied, then the opposite is the case: Unknown orders come disproportionately from prospects.
0 Comments
View Comments
- Companies:
- FLAX Art & Design
- Lenser
John Lenser
Author's page
Fatemeh Khatibloo
Author's page
Related Content
Comments