Industry Eye: Case Study - Weaver's Flooring America

Balihoo's AdPro platform helps Weaver's determine the most effective marketing channels to invest in. And most importantly, at the right cost.

"We don't have to go directly to a TV station and expect that it's giving us the best rates and placements," Nussbaum says. "We have Balihoo negotiating all that, telling us where we should be advertising and what types of advertising we should be using. That's somebody we can trust 100 percent, who has our best interests at heart. We don't have to trust in someone who's trying to sell me something."