Industry Eye: Case Study - Weaver's Flooring America
Marketing Platform Lets National Franchisee Focus on Local Roots
Problem: Weaver's Flooring America, a franchise location of retailer Flooring America, sought a more detailed and optimized marketing mix to reconnect with its local customer base.Solution: Outsourced its store and direct marketing planning to a local marketing automation technology and services provider.
- Companies:
- Talbots
- People:
- Chad Nussbaum
- Pete Gombert
Related Content
Comments
