How Many Ways Can You Say 'Great'?
Make greater use of a thesaurus and you may be surprised
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Here are three quick thesaurus options:
- The Web offers wonderful online thesauruses through a simple Google search. Wordsmyth, Roget and Merriam-Webster are just a few of the choices.
- Microsoft Word provides a comprehensive thesaurus as well. Simply access the thesaurus through “Tools” on the toolbar and then select “Language.”
- Finally, there's always the old-fashioned, hardback, print book to keep handy for quick reference at any time.
The thesaurus is an essential tool for every copywriter. It brings a creative, fresh look to product descriptions; helps provide an edge against competitors; and can generate a new arsenal of benefits and uses for your product blurbs.
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- Companies:
- Microsoft Corp.
- People:
- Denise McGill
Denise Mcgill
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