Mailers Urged to Influence Regulatory Commission to Approve, Finalize 'Summer Sale' Rates
"It is extremely important to participate in this process in some way. The USPS has made it clear that if this test succeeds in creating incremental volume that they will encourage this type of pricing strategy in the future as well.
"Please fax your letters as soon as time allows and no later than May 21. As a Council Member, you should encourage your entire staff to participate in this effort and forward a copy of this letter to all of your peers and partners in the direct marketing community. If you or your company has a newsletter or blog, I would also encourage you to add this information to it as soon as possible. This is a significant opportunity during challenging times for the mailing community. Customize these letters as much as you like, but insist that the letter is included in the public record for Docket No. R2009-3."