Low-Cost Tips to Boost Online Holiday Sales

Examples of systems errors include shoppers not being able to add items to shopping carts, broken links to landing pages within search engine results and system bugs. All of these errors can lead to site abandonment, which equals lost customers and lost revenues.

Regularly create reports and analyze error logs to understand where and when systems errors occur, how shoppers are impacted, and how to develop a plan on fixing bugs and the underlining issues that cause systems errors.