Low-Cost Tips to Boost Online Holiday Sales

Systems failures not only result from failure of an application. They can be tied to failure of job functions, such as order processing, inventory updates and the integration of orders from online marketplaces such as Amazon.com.

When marketers have 10 critical applications or processes, even if each has an impressive 99.9 percent uptime, statistically this means that the expected downtime of the whole system is 1 percent. On an annual basis, that translates to 88 hours of downtime.