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* Use direct marketing techniques in the letter to make it more interesting to read (e.g. underlines, bold, bullets, etc.) and to emphasize the main points;
* Increase the font size of the P.S. so it’s easier to read; it’s usually the first thing that’s read in a letter;
* Use “scroll” or certificate design around the guarantee to make it look like one;
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- Companies:
- Shasho Jones Direct Inc.
Glenda Shasho Jones
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