The Retailer Web Performance Report Card: L.L.Bean, Toys"R"Us and Avon
By
Greg Paul
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ROI%20Report<%2Fem> column%20by%20SmartBear%20Software that%20provides%20a%20performance%20check%20on%20the%20websites%20of%20some%20of%20the%20top%2050%20online%20retailers.%20It%20primarily%20benchmarks%20observations%20of%20response%20times%20and%20site%20availability,%20along%20with%20some%20insights.%20Through%20SmartBear's AlertSite,%20we%20can%20see%20how%20online%20retailers’%20websites%20perform,%20and%20whatever%20we%20see,%20so%20sees%20the%20end%20user. We're%20putting%20L.L.Bean,%20Toys"R"Us%20and%20Avon%20in%20the%20spotlight%20for%20the%20good,%20the%20bad%20and%20the%20ugly.%0D%0A%0D%0Ahttps%3A%2F%2Fwww.mytotalretail.com%2Farticle%2Fllbean-toys-r-us-avon-get-web-performance-report-car%2F" target="_blank" class="email" data-post-id="5013" type="icon_link">
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On Thursday, Nov. 8, we observed an unavailability of the L.L.Bean website from 12:05 p.m. to 2:40 p.m. We tested from various locations — L.A., Seattle, Chicago, Detroit and beyond — and found consumers across the country getting the same time-out error for 155 minutes. Ouch. As a result, L.L.Bean scored last in website availability (96.63 percent) last week among the top 50 retailers. The good news is that when the site was available, it scored slightly higher than the average response time among the top 50 retailers, with a load time of 4.29 seconds. Not bad.
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