Leverage Free Shipping and Customer Service to Maximize Online Revenues This Holiday Season

Other customer service essentials that drive confidence and satisfaction include:

• multiple contact options, including phone, chat or email with hours of service listed;
• elevating frequently used customer service links — satisfaction guarantees, return policy, security and privacy policies, shipping fees, and delivery deadlines;
• providing “in stock” status of products tied to order deadlines and product availability; and
• self-service options, including order status and tracking, and product FAQs.

By implementing conditional free shipping strategies and delivering great customer service, retailers will be able to secure a more profitable holiday season this year.