Lagging Website Performance Will Cost You Money, Period

It's time again for the monthly edition of the Retailer Web Performance Report Card, SmartBear Software's ROI Report column that highlights website performance for the top 50 retailers. With the help of SmartBear's AlertSite, I looked specifically at response times and availability for big-box retailers Wal-Mart and Home Depot, as well as wholesale warehouse giant Costco. Despite relying heavily on brick-and-mortar locations, these retailers need to keep online shoppers a priority. The stress of managing busy holiday web traffic is over and the industry is in transition before spring, but website monitoring and attention to online visitors shouldn't take a break.