Understanding Postal: Biggest Rate Case Threat? Regulatory Changes
Know what to do with CASS, CASS L and LACSLink
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The time you have left to convert your addressing model rapidly is running out. Keep in mind that taking care of your addressing issues today is more than a discount-eligibility exercise; add-ress improvement is an investment in your entire direct marketing activity. It vastly will improve your mail’s deliverability within today’s automation-driven mail processing environment. And that will do nothing less than lift your response and facilitate your data-mining operations.
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Gene Del Polito
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