4 Keys to Successful Retailer-Vendor Relationships

3. If a vendor is failing you, tell them. Be honest and straightforward with your vendors and make them aware of any issues as they arise. Holding a pain point back will only hurt both of you in the end. For example, ask your vendor for new ideas when you need help moving through inventory that you're sitting on. Vendors partner with retailers that communicate openly and honestly, as there are always products that need help being moved. Remember, you're not in this sales game alone.