How to Spot Great Merchants
Key traits to look for when hiring and developing buyers.
Tip: Have merchants find a person whom best represents your catalog’s customer base. Then when searching for products, merchants should ask themselves: “Would that individual understand this product, like it and want to buy it?”
Curiosity
Applicants should be curious about the following:
- your customers;
- what’s selling, what isn’t and why;
- how to grow the business;
- why vendor costs are what they are;
- how to position products in creative; and
- how products are made.
- People:
- Phil Minix
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