Journey’s Catalog: Keepin’ It Real

Market research and street buzz are fine for established brands and widely sold products, but what about items that are hard to find elsewhere or are unique to your catalog? It can be tough to predict how they’ll sell. One such item was the Kitty Kat shoe from TUK (above). Offered in Journeys’ Spring 2001 catalog, the $139.99 item sold out in less than a week.