Profile of Success: Keeping His Head Above Water
John Doheny scales back to keep his family’s pool supplies business profitable
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Joe Keenan
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CS: Where do you see yourself and your company in three to five years?
JD: In the past, our goals have been to double our business every three to five years. However, the economic uncertainty has affected our customers and supply channels like we’ve never seen before. Overall, we’re well-positioned to weather this storm and have the opportunity to grab market share, though the size of our industry pie could change. The bottom line is, we need to continue to stay focused on the basics, be sharper than ever before and do everything possible to keep our heads above water.
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- People:
- John Doheny
- Places:
- Kenosha, Wis.
- Midwest
E
Joe Keenan
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Joe Keenan is the executive editor of Total Retail. Joe has more than 10 years experience covering the retail industry, and enjoys profiling innovative companies and people in the space.
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