Jack Rosenfeld’s Take on 2008: Play Good Defense

1. Raise product prices: “As much as we wouldn’t like to,” Rosenfeld said, “we’re going to be forced to raise prices. Our costs are rising; paper’s going up; everything’s going up.”

2. Postal rates: The Postal Accountability and Enhancement Act of 2006 (postal reform) “was a wonderful thing to cap rates at the inflation rate,” Rosenfeld said. “It’s going to help us a lot going forward.”