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Liz Kislik
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Some other ponderables: Will customers be able to toggle smoothly from cart to selling page if they want to see their order subtotal and you don’t run it on the screen they’re currently on? Should you have a “compare” option so customers can consider several alternatives they hadn’t noticed before? If you can’t build in such a function, make sure your reps know the browsers your customers use and can explain how to open multiple tabs or windows, and switch back and forth.
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