Boost Your Web Site’s Conversion Rates

Or perhaps you’ve established list exchange or package insert relationships with non-competitive mailers. Mirror this experience online by establishing a strategic partnership whereby you send sponsored e-mail campaigns to your respective e-mail lists.

Successfully translating catalog know-how into interactive, multi-dimensional shopping and selling can take some outside-the-box thinking. Consider your catalog’s circulation plan and the amount of analysis, testing and forecasting involved in it. An entire season, if not an entire year, is planned in detail, and you consider many things, including segmentation-level performance, seasonality, trends, offers and testing.