Boost Your Web Site’s Conversion Rates
... and its overall performance measurements. Here’s how.
Like so many facets of direct marketing, improving Web-site conversions depends as much on applying an appropriate focus, some common sense and thorough planning as it does on adopting the latest technological breakthrough.
Indeed, 43 percent of Web executives, marketers, developers and IT managers said conversion rates are the most important Web-site metrics they track, according to a survey from NetIQ. It’s astonishing, then, that 66 percent didn’t know their own conversion rates.
- Companies:
- Target
- People:
- Judith Roberts
Related Content
Comments
