It's Not Easy Being Big (1241 words)

I don't know why this is so, but people at and below the mid-management level often have a passion for persnickety rules of grammar. You'll know when this happens, because your catalog will start having more proofing rounds, and the changes mostly will involve commas, semicolons, colons and the like. This process may continue deep into the color-house stage, during which costs can spiral upwards.