Golfsmith’s Course of Action: Focus on Multichannel Commerce

2003 - Golfsmith acquires Zevo Golf, a club and accessories manufacturer, and Don Sherwood Golf & Tennis World, a San Francisco-based retail chain. By year end, the company has 38 superstores.

2004 - The company reports fiscal 2003 net revenues of $257.7 million, up 18 percent from 2002. Golfsmith unveils its first women’s golf catalog.