IRCE 2010 Wrap-up

By Jim Coogan

Stamps.com had a unique show service in partnership with the USPS, where it took all of your trade show swag, put it in a priority package and let you mail it back to yourself for free. It was a very tangible way to show that all products purchased online have to get shipped to customers, and that the post office was still a good option for package shipment. In these days of wanting to minimize what we carry through the airport back from a show, not lugging home an extra 15 pounds of materials was a great benefit.