Internet Marketing: Gear Up For Changes in Online Marketing

E-mail in moderation: The more e-mails you send, the less overall business you can get from a consumer, she pointed out. “It’s not always the case, but it can be overkill,” she noted, adding that it’s worth testing sending e-mails on Monday and Wednesday, but Tuesday is usually the best day of the week. E-mails’ effectiveness wear off within two days.