Innovation Labs: Innovate or Die
Therefore, the biggest lab on earth is actually the startup community. It's driven with a passion to invent, to get closer to the edge, to transform and to win in their category. And best of all, it's funded by other peoples money.
Furthermore, the amount of options available is dizzying. With thousands of solutions available to retailers, solving in hundreds of digital categories, there's ample opportunity to outsource R&D with great results. The problem is vetting the sheer number of available technologies. Where do you start? How do you know where to aim your effort? How would a retailer know which solution is better than another? How would a company test and analyze the results before implementing a solution?
- Companies:
- Amazon.com
- Wal-Mart
- Places:
- United States
John Grech is currently the Head of Retail Partnerships at Loop Commerce leading sales, business development and growth for the company. Loop is powering GXM for leaders like Target, Neiman Marcus, Vera Bradley, Coach, Kate Spade Michael Kors, and others. Prior to Loop, he was Co-Founder of Iterate Studio, a venture designed to close the gap on how retailers and brands access early-stage startup innovation. Essentially, Walmart Labs for everyone else and delivered as a service.
